If you continue browsing the site, you agree to the use of cookies on this website. PPT – Blue Ocean Strategy: Analytical Tools and Frameworks PowerPoint presentation | free to download - id: 6e4d8d-Y2Y5M. The blue ocean strategy approach to strategy is based on six principles that cater for the major risks of a new market creation project: search risk, planning risk, scale risk, business model risk, organizational risk and management risk. Tools and Frameworks •Underlying frameworks exist as a guide •Built on common strategic patterns of Blue Ocean Strategy 4 Background Applications . The fundamental premise is that most companies fight competitors head-to-head in the same space, chasing the same customers with very similar products, creating a bloody-red ocean in their feeding frenzy. May 29, 2020 - If you are looking for a comprehensive and Best Blue Ocean Strategy PowerPoint Template to explain and implement the Blue Ocean Method and strategy, then this PPT pack is your perfect choice. They assert that these strategic moves create a leap in value for the company, its buyers, and its employees while unlocking new demand and making the competition irrelevant. It is all about devising and acquiring the uncontested market forum by spawning a new demand. https://www.slideshare.net/nusantara99/blue-ocean-strategy-51901 For anyone tired of competing head-to-head and not getting far. Get ready to stop struggling and seize new growth ! Red Oceans are described as all the industries in existence today: the known market space. Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant Facilitators : Yip Khai Biau (ymike27@hotmail.com) & Lieu Yoke Sun Group/Presentation Title Agilent Restricted Date ##, 200X 2. These frameworks and tools are designed to be visual in order to effectively build the collective wisdom of the company and also to effectively execute a strategy through easy communication. Provides Step-by-Step Process •Provides a stepped process for implementation •Gives management an alternative to traditional strategies 6. It comes with a complete set of Blue Ocean slides designs. Nutzen Sie dafür unsere umfangreichen PowerPoint-Vorlagen zur Blue-Ocean-Methode. Blue Ocean Strategy frameworks and tools include: strategy canvas, value curve, four actions framework, six paths, buyer experience cycle, buyer utility map, and blue ocean idea index. Tools and Frameworks •Underlying frameworks exist as a guide •Built on common strategic patterns of Blue Ocean Strategy 4 Background Applications . Unlike most traditional Blue Ocean Strategy techniques, upBOARD’s online Blue Ocean Strategy collaboration tools allow any team or organization to instantly begin working with our web templates and input forms. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Blue Ocean Strategy vs Red Ocean Strategy The only way to beat the competition is to stop trying to beat the competition In this concept, a market space is created which is free from any competition. Mit der Blue-Ocean-Strategy können Sie das volle Potenzial Ihres Unternehmens auf neuen Märkten entfalten. See our User Agreement and Privacy Policy. Each Tool has a Slide for the description and application within the Strategy Analysis. Visual Paradigm Online (VP Online), an online Strategy Canvas drawing editor that supports Strategy Canvas and other diagram types such as ERD, Organization Chart and more. Summary of the first four chapters of the international bestseller Blue Ocean Strategy. We produce hundreds of free templates and pos… UNLOCK THE COURSE ! Create a business strategy that sets you apart. https://slidemodel.com/.../blue-ocean-strategy-theory-and-tools-for-powerpoint Since, the industries are in a state of non- existence, there is absolutely no relevance of peer comparison. Blue Ocean Strategy Presentation Here you will find a presentation containing an overview of the main concepts of Blue Ocean Strategy. Learn the essentials of blue ocean strategy and shift created by the #1 Management Thinkers in the World. 2) Blue Ocean Strategy: Examining a wide range of strategic moves across a host of industries, these presentation slides highlight the six principles that every company can use to successfully formulate and execute blue ocean strategies. May 29, 2020 - If you are looking for a comprehensive and Best Blue Ocean Strategy PowerPoint Template to explain and implement the Blue Ocean Method and strategy, then this PPT pack is your perfect choice. Blue Ocean Strategy - Summary and Examples, Defensive Strategies in Strategic Management - Karim Virani, No public clipboards found for this slide, Entrepreneuer, Speaker, Networker profesional, Coach Certificado Consultor en marketing y Catedratico Universitario. Mit der Blue-Ocean-Strategy können Sie das volle Potenzial Ihres Unternehmens auf neuen Märkten entfalten. UNLOCK THE COURSE ! This blog article is a overview of some of the key points of the book by W. Chan Kim and Renée Mauborgne.In this article you will learn how to make your competition irrelevant and have sales and profit … Diskurs und 16 Beispiele erfolgreicher Anwendung (FOM-Edition). UNLOCK THE COURSE ! Blue Ocean Leadership was created by world-renowned professors Chan Kim and Renée Mauborgne. This blog article is a overview of some of the key points of the book by W. Chan Kim and Renée Mauborgne.In this article you will learn how to make your competition irrelevant and have sales and profit … Brilliant ppt slides on blue ocean strategy. Presentations. Blue Ocean Strategy PowerPoint Template is a professional and modern presentation for the description or explanation of the Blue Ocean Strategy Theory.This Templates provides iconography and diagrams to work with the Blue Ocean Strategy Tools. Get ready to stop struggling and seize new growth ! See our Privacy Policy and User Agreement for details. Red Ocean Strategy. Blue Ocean Strategy is a theory explained in a 2005 book by W. Chan Kim and Renée Mauborgne, professors at INSEAD. Clipping is a handy way to collect important slides you want to go back to later. This is a key principle of blue ocean strategy which sees low cost and differentiation being pursued simultaneously. With the intuitive Strategy Canvas editor you can draw Strategy Canvas in seconds. Now customize the name of a clipboard to store your clips. Blue Ocean Strategy is a business marketing strategy of creating a new market space for its services and products.Use this PowerPoint template to empower your presentation through great design and structure. Tweet. Learn the essentials of blue ocean strategy and shift created by the #1 Management Thinkers in the World. Buch kaufen / Amazon.de > Quicklinks. Blue Ocean Strategy is a method of creating business strategy of the enterprise, which was described in a book by W. Chan Kim and Renee Mauborgne.The publication was published in 2005. Remove this presentation Flag as Inappropriate I Don't Like This I like this Remember as a Favorite. Instead, companies should price their service/product strategically, to win a mass of buyers. Discover each of the tools and learn HOW to put them into practice with exercise templates. Get the plugin now. May 29, 2020 - Explore SlideSalad's board "Blue Ocean Strategy PowerPoint Template" on Pinterest. Now customize the name of a clipboard to store your clips. Blue Ocean Strategy & Shift Tools. A path-breaking strategy known as Blue Ocean Strategy is a pacifist marketing scheme and is considered a strategic planning tool for assessing a business. Therefore, this results in win-win situations for the buyers (value proposition), for the company (profit proposition) and for the employees (people proposition). By clicking on the link below, you can download the file, save it to your computer and use it to introduce Blue Ocean Strategy concepts in your presentations. Blue Ocean Strategy is a book published in 2004 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, and the name of the marketing theory detailed on the book. It comes with a complete set of Blue Ocean slides designs. Together, they define the underlying philosophy of blue oceans. Blue Ocean Strategy Core Principles 5. Made by Group D of the Minor Global Trendwatching 2015 In these industries, companies try to outperform their rivals to grab a greater share of the existing demand. Customizable: This is a Strategy Canvas template for you to start quick. Discover each of the tools and learn HOW to put them into practice with exercise templates. They assert that these strategic moves create a leap in value for the company, its buyers, and its employees while unlocking new demand and making the competition irrelevant. Finden und definieren Sie neue Branchen und Zielgruppen mithilfe des Modells der sechs Suchpfade, oder analysieren und bewerten Sie Ihre bisherigen Markt-Strategien anhand von PMS-Quadraten. If you continue browsing the site, you agree to the use of cookies on this website. INTRODUCTION Blue Ocean Strategy is the ... – A free PowerPoint PPT presentation (displayed as a Flash slide show) on PowerShow.com - id: 43360d-YzhlN We’ll cover 15+ Blue Ocean Strategy examples so you can figure out how to create your own blue ocean. UNLOCK THE COURSE ! But it’s not always clear how to create a blue ocean strategy for yourself. The field of strategy, by contrast, has predominantly focused on how to compete in established markets, creating an arsenal of analytic tools and frameworks to skillfully achieve this. We produce hundreds of free templates and pos… In Red Oceans, industry boundaries are defined and accepted, and the competitive rules of the game are known. Examining a wide range of strategic moves across a host of industries, these presentation slides highlight the six principles that every company can use to successfully formulate and execute blue ocean strategies. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. It comes with a complete set of Blue Ocean slides designs. Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne. Looks like you’ve clipped this slide to already. Clipping is a handy way to collect important slides you want to go back to later. Share Share. It empowers you through tools and frameworks; Another principle is it provides a step-by-step process; It maximizes opportunity while minimizing risk; It builds execution into strategy; Lastly, the blue ocean strategy shows you how to create a win-win outcome ; Applying these core principles into your strategy will guide you in creating the right blue ocean strategy for your business. BLUE OCEAN ONLINE COURSE. tors, blue ocean strategy is about growing demand and breaking away from the competition. Each industry underwent continuous upheaval, each time spurred by a blue ocean strategy that 1) reduced factors unimportant to buyers, 2) increased factors important to buyers, 3) expanded the market. BLUE OCEAN STRATEGY-In Action Workshop--How to create uncontested market space and make the competition irrelevant-. Since, the industries are in a state of non- existence, there is absolutely no relevance of peer comparison. Blue Ocean Strategy is a theory, method and toolkit developed by W. Chan Kim and Reneé Mauborgne and outlined in their breakthrough book, Blue Ocean Strategy. Value Innovation. Discover each of the tools and learn HOW to put them into practice with exercise templates. Nutzen Sie dafür unsere umfangreichen PowerPoint-Vorlagen zur Blue-Ocean-Methode. Blue Ocean Strategy & Blue Ocean Shift's Six Paths Framework enables managers to identify commercially compelling blue ocean ideas by looking across conventional market boundaries and reconstructing them. May 29, 2020 - If you are looking for a comprehensive and Best Blue Ocean Strategy PowerPoint Template to explain and implement the Blue Ocean Method and strategy, then this PPT pack is your perfect choice. Blue Ocean Strategy is based on the idea that every enterprise can achieve higher profit by creating new demand in non-competitive market (so called blue ocean). It empowers you through tools and frameworks; Another principle is it provides a step-by-step process; It maximizes opportunity while minimizing risk; It builds execution into strategy; Lastly, the blue ocean strategy shows you how to create a win-win outcome ; Applying these core principles into your strategy will guide you in creating the right blue ocean strategy for your business. This allows them to build a viable business model and ensure that a company profits from the blue ocean it is creating. The same way that blue ocean strategy can create uncontested market space, blue ocean leadership can unleash the ocean of untapped talent and employee potential in organizations. Blue Ocean Strategy Summary Three Examples of Blue Oceans While this came in Appendix A in the book, this is a good time to cover three industries with repeated blue ocean creation. Actions. Discover each of the tools and learn HOW to put them into practice with exercise templates. For example, Nintendo asked people in their three tiers why they didn’t play games. If you continue browsing the site, you agree to the use of cookies on this website. Blue Ocean Strategy Tools • Strategy Canvas A diagnostic tool for building a compelling blue ocean strategy • It captures the current state of play in the known market space • Allow you to understand : • where the competition is currently investing • the factors the industry currently competes on in product, service and delivery • Blue Ocean Strategy (BOS) Introduction to BOS BOS Tools : Strategy Canvas & E.R.R.C. 1www.study Marketing.org Markets or “blue oceans” are created by value innovation and at the same time driving down costs. Learn the essentials of blue ocean strategy and shift created by the #1 Management Thinkers in the World. First published in 2005 then republished in 2015 with new information, it has become the core approach we use with our clients, many of whom are literally "on the brink" before getting unstuck and moving ahead in new directions. Blue Ocean Leadership. May 29, 2020 - If you are looking for a comprehensive and Best Blue Ocean Strategy PowerPoint Template to explain and implement the Blue Ocean Method and strategy, then this PPT pack is your perfect choice. The field of strategy, by contrast, has predominantly focused on how to compete in established markets, creating an arsenal of analytic tools and frameworks to skillfully achieve this. However, Blue Ocean Strategy does not encourage companies to behave monopolistically, as it would hurt them in longer term. … Framework Implementation Considerations Examples . View by Category Toggle navigation. See our User Agreement and Privacy Policy. How to Create Uncontested Market Space Blue Ocean Strategy - Summary and Examples 1. You can change your ad preferences anytime. Die wichtigsten Themen unserer Website: Startseite → Unsere Leistungen für Sie → Die Methode → Wir stellen uns vor → Unsere Referenzen → Kontakt. Blue Ocean Strategy & Shift Tools . See more ideas about blue ocean strategy, blue ocean, powerpoint templates. Blue Ocean Strategy is a book published in 2004 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, and the name of the marketing theory detailed on the book. Then they asked what would entice them to play. Keywords: blue ocean strategy, product development process, strategic process planning. A path-breaking strategy known as Blue Ocean Strategy is a pacifist marketing scheme and is considered a strategic planning tool for assessing a business. and Make Competition Irrelevant. Strategy : If you continue browsing the site, you agree to the use of cookies on this website. Blue ocean strategy offers systematic tools and frameworks to break away from the competition and create a blue ocean of uncontested market space. It is all about devising and acquiring the uncontested market forum by spawning a new demand. The Nintendo Wii launched in 2006 and at its heart is the concept of value innovation. See our Privacy Policy and User Agreement for details. Blue Ocean Strategy is a powerful framework for finding new business opportunities. Framework Implementation Considerations Examples . These combined strategies effectively beat the competition or in their own words “make the competition irrelevant“.In other words, the key to success is to find a market that you can create and then make your own. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. This book not only challenges compa- nies but also shows them how to achieve this. Blue Ocean Strategy Based on best selling book, Blue Ocean Strategy, this powerpoint presentation provides a systematic approach to making the competition irrelevant. The Book The origin of the terms red and blue oceans comes from Blue Ocean Strategy – How to Create Uncontested Market Space and Make the Competition Irrelevant. The first example of blue ocean strategy comes from computer games giant, Nintendo, in the form of the Nintendo Wii. Looks like you’ve clipped this slide to already. Quick Review of Blue Ocean Strategy It involves competing in an existing market space Competition is irrelevant here and it has no effect on the success of a business. Discover each of the tools and learn HOW to put them into practice with exercise templates. Blue Ocean Strategy Tools: The Four Actions Framework and ERRC Grid. Blue Ocean Tools. After you define the three tiers of non customers, the idea is that you poll these noncustomers and find out what it would take to purchase your product or service. Companies need to build their blue ocean strategy in the sequence of buyer utility, price, cost, and adoption. You can change your ad preferences anytime. (D2500) Verwenden Sie praxisorientierte Strategie-Tools für die professionelle, strategische Planung Ihres Unternehmens mit PowerPoint. The Adobe Flash plugin is needed to view this content. Get ready to stop struggling and seize new growth ! Blue Ocean Strategy Canvas. For anyone tired of competing head-to-head and not getting far. Überzeugen Sie Ihre Mitarbeiter von neuen Vorgehensweisen und blicken Sie in eine erfolgreiche Zukunft. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. For anyone tired of competing head-to-head and not getting far. Learn the essentials of blue ocean strategy and shift created by the #1 Management Thinkers in the World. Each Tool has a Slide for the description and application within the Strategy Analysis. 1. Blue-Ocean-Strategie, engl.Blue Ocean Strategy, ist eine Methode zur Entwicklung dauerhaft profitabler Geschäftsmodelle aus dem Bereich des strategischen Managements: Grundgedanke ist, dass nur durch die Entwicklung innovativer und neuer Märkte, welche der breiten Masse der Kunden bzw. Blue Ocean Strategy - Including Examples And PDF Download. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Get ready to stop struggling and seize new growth ! Finden und definieren Sie neue Branchen und Zielgruppen mithilfe des Modells der sechs Suchpfade, oder analysieren und bewerten Sie Ihre bisherigen Markt-Strategien anhand von PMS-Quadraten. https://www.slideshare.net/nusantara99/blue-ocean-strategy-50378656 Presentation Skills For MARKETING Managers, No public clipboards found for this slide, Managing Director, EMCO Elevators and Oxford Elevators Company India, Emco Elevators and Oxford Elevators India. Blue Ocean Strategy - Including Examples And PDF Download. 1. Sep 19, 2020 - Blue Ocean Strategy PowerPoint Template is a professional and modern presentation for the description or explanation of the Blue Ocean Strategy Theory. Provides Step-by-Step Process •Provides a stepped process for implementation •Gives management an alternative to traditional strategies 6. It comes with a complete set of Blue Ocean slides designs. Blue ocean strategy offers systematic tools and frameworks to break away from the competition and create a blue ocean of uncontested market space. Introduction According to Cooper (2001), differentiation, as a key issue for a company success in the market, is a recurring theme in many studies on the new products development. For anyone tired of competing head-to-head and not getting far. Learn the essentials of blue ocean strategy and shift created by the #1 Management Thinkers in the World. Blue Ocean Strategy. Blue Ocean Die Blue-Ocean-Strategie in Theorie und Praxis. Blue Ocean Strategy is a business marketing strategy of creating a new market space for its services and products.Use this PowerPoint template to empower your presentation through great design and structure. Erstellen Sie so beispielsweise Ihre Strategy Map als Vorlage in PowerPoint. Blue Ocean Strategy PowerPoint Template is a professional and modern presentation for the description or explanation of the Blue Ocean Strategy Theory.This Templates provides iconography and diagrams to work with the Blue Ocean Strategy Tools. Blue Ocean Strategy Core Principles 5. Blue ocean strategy is based on over decade-long study of more than 150 strategic moves spanning more than 30 industries over 100 years.